AR&D |

Blogs From Our Re-engineering Team

Equilibrium’s Undoing from Terry Heaton's PoMo Blog

Here is the latest in my ongoing series of essay, “Local Media in a Postmodern World.” Equilibrium’s Undoing In the business world, the ability to profit hinges on many things,... more »
Time-Shifting - Enemy Of Primetime Topicals from Jim Willi's Blog

We all know that it is increasingly difficult to reach local TV news viewers during daytime because there are so many two-income families these days. Now, the DVR has become... more »
Multimedia Minutes: Pressing a Viewer Hot Button from Bob Kaplitz's Blog

Many viewers are upset about government overspending and waste, but don’t think TV news devotes enough stories to the problem. News director Jenny Kulgin’s station KVAL in Eugene, Oregon tries to. Watch... more »
Another BIG day for Apple from Ken Elmore's Blog

Leave it to Apple to kick it up a notch. Today is a big day in Apple history, releasing redesigned versions of the majority of its music and video devices. Apple... more »
Dare To Be Different from Jerry Gumbert's Blog

Some of you probably know the name Seth Godin. He’s a best-selling author (Permission Marketing, The Purple Cow, Linchpin) and one of the truly great thought leaders of our time.... more »

AR&D at NAB2010 What others are saying

By Terry Heaton

This was originally posted at Lost Remote : RTNDA@NAB 2010: The “future” of broadcast news By Steve Safran · April 12, 2010 · Post a comment There have been more forward-looking sessions at this year’s RTDNA@NAB than in years past. It has been very encouraging to see the level of commitment to discussing the digital domain. I would argue that we’re not talking about the “future” of news so much as the “present,” but that’s... more »
Social Media Guidelines

By Terry Heaton

March 12, 2010 -- Media companies of every stripe appear to be struggling with how to "guide" their employees in the use of social media. The core issue is management in a world that demands leadership, two very different approaches to running the show. The world of personal media is exploding, and we seem unable to release our employees to compete, tying their hands in an effort to protect the sanctity of the... more »